Adrian Sexton is currently Executive Vice President in charge of Digital, for joined Participant Productions. He will oversee the company's expansion into global media, the production of new programs and digital distribution.Sexton comes to Participant from TAG Strategic, a digital media and entertainment agency he co-founded with EMI veteran and digital pioneer Ted Cohen. TAG's diverse client roster has included Lionsgate, Eyespot, Qualcomm, Revver, Sandisk and LivePlanet. He continues his successful relationship with select TAG clients which are relevant to Participant's strategic mandates.A pioneer in the creation of studio blogs for emerging directors and audience participation, Sexton released the first MPAA-approved age-gates for online content, and negotiated an innovative digital cinema deal with BMW Films around Lionsgate titles "SHATTERED GLASS" and "THE COOLER." Sexton identified multiple-platform marketing, distribution and sales opportunities for the studio's 8000+ title film library in such high-growth markets as broadband, mobile, digital cinema, peer-to-peer and IPTV. Sexton also was part of the team which secured the $350 million credit facility involving the acquisition of Artisan Entertainment.Sexton graduated with dual bachelor degrees in Government and English from Cornell University, and received his Masters from the University of Southern California as a Phi Kappa Phi fellow. |