Since joining Toplin & Associates in 2000, Kane-Weiss has positively positioned the firm's legal, financial service and non-profit clients through her stellar media and community relations' skills. Kane-Weiss has
obtained numerous interview and article opportunities for her clients while helping them build long-term relationships with key reporters and editors. Her ability to quickly synthesize information and present it to targeted media and audiences has enabled her to land articles in general press outlets including The Wall Street Journal, The New York Times, USA Today and The Philadelphia Inquirer. She has placed stories in trade publications such as Business Insurance, the National Law Journal, Entrepreneur, and Industry Week, and secured regular columns for clients in Best's Review and Risk & Insurance. Her TV placements include "The Early Show," "20/20," World News Now, and with Willard Scott on "The Today Show."
In addition to media outreach, Kane-Weiss handles all aspects of her clients' strategic marketing and public relations plans, from helping to coordinate media training to instituting regional community relations initiatives to writing annual reports. She earned an award from the Public Relations Society of America Philadelphia Region for a community relations program aimed at winning the cooperation and improving relations within communities.
A member of Phi Beta Kappa, Kane-Weiss holds a bachelor's degree (magna cum laude) in English and Spanish from Franklin & Marshall College. She is a member of the editorial board for Franklin & Marshall
Magazine, her college alumni publication. |