Beco Mulderij is Marketing Manager of Playlogic International N.V., responsible for all games-related marketing.
Mulderij entered the games industry in 1995 as Product Manager for Eidos Interactive (Deutschland) GmbH, eventually becoming Marketing Director and later Product Development Director. He left the company in 2000 to join toy manufacturer Hasbro Deutschland GmbH, where he held the position of Marketing Director New Business/Interactive.
Before joining Playlogic, Mulderij was Head of Project Management and New Business at Triquart Neue Medien, based in Hamburg , Germany . At Triquart, he was responsible for the development and execution of strategic online and offline marketing concepts, working for clients like Philips Consumer Electronics, Samsung, British American Tobacco, Codemasters and Virgin/Avalon.
Mulderij has extensive experience in games and online entertainment. |