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Mr. Raab is a renowned expert on marketing technology and customer data systems. As President, Mr. Raab is responsible for developing customer optimization services and technologies. As an independent consultant, Mr. Raab has helped leading marketing technology companies with strategy, technical and market assessments. He has also worked with leading companies in direct marketing, publishing, financial services, telecommunications and non-profits to assess and select marketing technology solutions. Mr. Raab leads CLIENTxCLIENT's customer metrics development practice and consulting services. Mr. Raab writes monthly columns reviewing marketing technologies and assessing management and technical trends for DM News and DM Review. He also publishes "The Guide to Customer Management Systems" and Guide to Customer Matching Systems." Mr. Raab is a frequent speaker at marketing technology, customer management and customer data management events. He holds a bachelor's degree from Columbia University and an MBA from Harvard Business School. | 