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Doug is the Vice President of Marketing for Selectica with responsibility for business-unit and corporate marketing. Prior to joining Selectica in November of 2006, Mr. Bell led Ariba�s Solution Marketing organization for the Ariba Supplier Network and EIPP solution areas. At Ariba he was responsible for product marketing, direct marketing and strategy and was instrumental in the successful launch of a number of Ariba�s Invoice and Payment automation solution elements including Ariba EIPP On-Demand. During his tenure at Ariba, Doug put in place programs that resulted in more than 200% growth of his solution area pipeline amounting to more than 25M dollars. Prior to joining Ariba in 2005, Doug led I-many�s Contract and Revenue Management organization through their transition from an industry vertical to a horizontal marketing strategy.
Doug�s background includes over 17 years in combined industry experience in Finance, Accounting and IT at Cisco Systems, Coca-Cola and GE Capital. He holds a BS in Finance and Accounting from Drexel University. | 