Frank Rosales served as President of Discovery Commerce, the retail and global licensing arm of Discovery Communications. Mr. Rosales provided strategic direction and vision to leverage Discovery brands in the consumer marketplace within Discovery-owned retail channels (Discovery Channel Store, Discoverystore.com and the Discovery Channel Store Catalog), through third-party retailers, expanded global licensing endeavors, and emerging digital platforms. A 27-year retail veteran, Mr. Rosales has an impressive background in retail finance and operations. He began his career at the venerable department store, Sears, Roebuck and Company, where he served for 10 years primarily within the company's finance operations. After leaving Sears, Mr. Rosales continued in a number of finance and operations roles in specialty retailing, including five years at the historic San Francisco-based store and mail order retailer, Gumps. Immediately prior to joining Discovery, Mr. Rosales was Chief Financial Officer for The Picture People, a nationwide chain of mall-based family portrait studios. In 1997, Rosales joined Discovery as Chief Financial Officer for Discovery Channel Stores in Berkeley, California. He is a member of the National Retail Federation. Mr. Rosales graduated in 1980 from San Jose State University with a Bachelor of Science degree in Business Administration majoring in Marketing. |