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Fredric G. Reynolds serves as Executive Vice President and Chief Financial Officer of CBS Corporation. In this post, he is responsible for all financial operations of the company.
Reynolds had previously been President and CEO of the Viacom Television Stations Group, overseeing the division's 40 local television stations, which included 41 CBS, 16 UPN, 1 WB and 2 stations not affiliated with a major network. Before that, he was Executive Vice President and Chief Financial Officer, Viacom Inc., responsible for all Viacom's financial functions, including treasury, accounting, internal audit, insurance and risk management, tax, mergers and acquisitions, information systems and financial planning and business analysis.
He had served as Executive Vice President and Chief Financial Officer, CBS Corporation, since December 1997. He was elected Executive Vice President and Chief Financial Officer, Westinghouse Electric Corporation, in February 1994 and assumed the additional post of chief financial officer, CBS Inc., in April 1996.
Reynolds joined Westinghouse from PepsiCo Inc., where he spent 13 years (1981-94) in various financial positions, including Senior Vice President and Chief Financial Officer for PepsiCo Foods International, PepsiCo's Frito-Lay unit. He was also Chief Financial Officer at several other PepsiCo units, including Kentucky Fried Chicken, PepsiCola International and Pizza Hut.
Reynolds, a certified public accountant, is a 1972 graduate of the University of Miami, with a B.B.A. in finance. He is a native of Miami, and he and his wife live in California. They have four children. | 