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Canada, which spans six time zones and covers 10 million square kilometers, became a nation on the strength of good communication. To this day, effective communication remains the first and most important tool when Canadians face a crisis.
For Ketchum clients in Canada, this means delivering the right message the right way to the right audience. We know that the immense size and diversity of this country creates an equally immense set of communication challenges and opportunities for companies that want to do business here, or that want to export their business from here.
That explains why it's not sufficient just to have important experience in a specific economic sector or practice area to serve on our team. You must also be an effective business communicator. Each of us commits to driving measurable business results for our clients.
Ketchum's professional staff in Canada has acquired important experience across a wide range of industries, including finance, technology, entertainment, telecommunication, transportation, biotechnology, tourism, healthcare, and food and nutrition. Among our major practice offerings:
Corporate - Our Corporate Practice has experience supporting mergers, acquisitions, hostile takeovers, spinoffs and restructurings, and executive profile building. Our litigation support team has experience addressing the communications issues around product liability, anticompetitiveness, employment rights, intellectual property and environmental issues.
Technology - Our Technology practitioners have worked with clients in every sector of the information technology and consumer technology markets. With a focus on business-to-business communications in the hardware, software, telecommunications, online, wireless and technology services sectors and a wealth of experience in the business-to-consumer sector, professionals at Ketchum have extensive knowledge of the Canadian IT landscape.
Healthcare - Our Healthcare practitioners have deep experience working with pharmaceutical companies, health services providers, medical device manufacturers and health associations. We know that to be successful, programs must reinforce messages that are consistent with the real values of the Canadian public while helping the target audience overcome real and perceived barriers to compliance.
Consumer - Our award-winning Consumer team has extensive experience helping clients reach the right audience with the right message to build brand awareness, increase brand loyalty and change buying behavior.
During our more than 15 years operating in Canada, we have served many of the world's most prestigious brands. We serve our clients across the entire country and, as needed, in both official languages. Often, we are asked by our Canadian clients to deliver their message to important markets outside Canada. Just as often, we are asked by Ketchum offices in other countries to provide on-the-ground help for them here. In either case, we are fully committed to the Ketchum global policy on Best Teams, working to ensure that a client has the most effective resources at its disposal.
We're excited about the power of communication to build businesses, brands, and even nations. Please call us if you would like to learn more about Ketchum's capabilities in the Canadian marketplace. With affiliates in Ottawa, Vancouver, Calgary, Montreal and Halifax, we have the ability to allocate the best resources from throughout our organization to ensure that every client receives our very best effort. | 