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Jim R. Mahoney is the Chairman of Financial Freedom Senior Funding Corporation. Mr. Mahoney has been involved in the development design marketing origination and servicing of home equity conversion loans (reverse mortgages) since 1990. Prior to the formation of Financial Freedom Senior Funding Corporation Mr. Mahoney was the President and CEO of Freedom Home Equity Partners a home equity conversion originator that he helped develop from inception. Mr. Mahoney was responsible for product development institutional and consumer marketing as well as the overall operations of the company. The company successfully marketed and originated loans representing $115 million in home value in its first two years of offering the program. Mr. Mahoney is one of the leading authorities on reverse mortgage programs. He is a founding member of The National Reverse Mortgage Lender�s Association and currently serves as Co-Chairman. He has been involved in both real estate development and construction industries since 1975. As President and Chief Executive Officer of The Stewart Company (a Southern California real estate development company) Mr. Mahoney directed the acquisition development construction and management of real estate assets throughout Southern California Arizona and Colorado. He was also responsible for management of the day-to-day operations of this $70 million company. Mr. Mahoney holds a B.S. degree form the University of California at Irvine. | 