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Jay provides media relations strategy, planning and implementation. He also manages a variety of media relations initiatives, and the Minneapolis office of media relations. Prior to joining Carmichael Lynch Spong in 1998, Jay worked as a writer and reporter for several newspapers and publications. He also co-authored a book - Breaking Trail - on the history of the snowmobile industry. Before joining media relations, Jay worked on numerous accounts for the agency. Jay holds a bachelor's of arts degree in English and mass communications with a minor in Russian from Concordia College, Moorhead, Minn. His work has received awards from PRWeek and the Public Relations Society of America. | 