An industry veteran with over 20 years of experience in the software industry, Jeff has been involved in the online advertising world since the industry's inception. During his time at Accipiter, Jeff has been responsible for significant revenue growth and new customer wins that have helped make Accipiter a leader in online advertising technology. Jeff oversees the needs of hundreds of customers worldwide, who serve a combined total of over 50 billion ads per month using Accipiter innovations. With ten years of ad management experience and over 7 years of helping customers implement Behavioral Targeting technology, Jeff continues to be at the forefront of this industry. He has written extensive white papers on Behavioral Targeting and other ad management topics and is often asked to comment in the press and at industry events including AdMonsters, IAB and OMMA.
Prior to Accipiter, Jeff was the top grossing sales manager for Engage's Interactive Solution Division. While there, Jeff drove customer adoption of advertising solutions that crossed all interactive boundaries, including Web sites, email, wireless devices, streaming audio and video, ATM machines, fuel pumps, and other mediums. Jeff also served as Engage's director of Sales Engineering, where he ultimately led the signing of over 400 companies to the Engage family. Before joining Engage, Jeff held management positions at CIGNA HealthCare and Citizens Insurance Company.
Jeff holds a BA in Computer Sciences and Industrial Technology from Central Michigan University. He is an active member of the Internet Advertising Bureau and currently sits on its measurement task force committee. Jeff is also an associate member of the Online Publishers Association. |