Pat Marshall joined Yellow Book as Chief New Media Officer in 2007, leading the company's growing new media endeavors, including yellowbook.com and Yellow Book's search engine advertising product, WebReach. With more than twenty-five years of marketing and new media leadership experience, including senior roles with Verizon, Frontier Corporation and The Dun & Bradstreet Corporation, Pat brings extensive knowledge in internet local search and new and emerging technologies to Yellow Book. Recognized as a new technologies and e-commerce expert, Pat was the first recipient of The Kelsey Group's New Technologies Leadership Award in 2002. Pat holds a Bachelor of Arts degree from Rider University and is based out of Yellow Book's corporate office in King of Prussia, Pennsylvania. |