Peter currently runs and owns Entertainment Insights Limited, a data-driven advisory business helping clients to understand and anticipate entertainment trends, and to identify, plan, activate and evaluate entertainment partnerships. Clients include Samsung, Orange, Vodafone, MS Xbox 360, Universal Studios, Fox, Disney, Warner Bros, MTV, and many more. Peter furthermore serves on the Board of Directors of Music Nation and Mobix Interactive, and on the Board of Advisors of 10 digital media and entertainment companies. He has worked with numerous venture capital funds and their portfolio companies in the media, entertainment, communications and information sectors, and has served as an advisor to many renowned names in the industry. Prior to Entertainment Insights, Peter ran the VNU/Nielsen Entertainment Information Group, a $7 billion Dutch information services company. Peter led VNU's acquisition of NRG (National Research Group), and served on the NRG board with responsibility for growth strategy and corporate development. |