Randi Morris has 20 years experience in the advertising and direct marketing industries. She began her career in traditional advertising at one of the top 100 advertising agencies in New York City, working on various accounts such as Chase Manhattan Bank, Lotus, Waverly Fabrics, Heineken Beer, Tonka Toys, and Quaker Oats. Randi then transitioned over to the catalog industry, as Senior Buyer of advertising she represented 22 catalogs at Genesis Direct. Looking to further her career, she then moved to Venture Direct as a List Acquisition Specialist. After relocating to Florida, Randi held the position of Vice President/List Rental with Opt In Inc., which was eventually purchased by Teramedia. Most recently, in 2005 she joined AcquireWeb to spearhead the Postal List Management division at Acquire Marketing Services, a company that is owned by AcquireWeb. Randi joined Specialists Marketing Services in May 2007. Her focus is on expanding the Company's suite of services, and launching SMS into the interactive direct marketing arena.